On my BlackBerry, I have several Google Alerts set up, one of them alerting me if my own name gets mentioned. Occasionally, something actually comes across the transom that relates to the Jim Baumer of Words Matter. Most often, however, it's some Baumer in Iowa, getting married, or in this case, another Jim Baumer, a former rookie shortstop for the Cincinnati Reds, in 1961, the year before I was actually born. On the left was his very own rookie card, which apparently is fetching $3 on today's baseball card market.
Here is a profile of this Jim Baumer's professional baseball playing career, a somewhat checkered one. He later became a major league GM with Milwaukee, and I occasionally got some joy out of pointing this out to my friends who were baseball fans.